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Cookie policy

1 What are cookies?

A “cookie” is a text-only string of data that is entered into the cookie file or “memory” of the web browser (e.g. Internet Explorer, Chrome) for your computer. It will typically contain the name of the domain which the cookie has come from, the ‘lifetime’ of the cookie and a value, usually a randomly generated unique number. If you would like to know more about cookies please visit

2 How we use cookies

This website uses cookies so that we can provide you with the best user experience and to deliver messages and offers on the website which are relevant to you.

Currently you are deemed to have given your consent to have our cookies stored on your hard drive so that our server recognises who you are when you visit our Website. If you do  not give consent to having our cookies stored on your hard drive,  you should either not  visit our Website , or   delete Saga Investment Cookies after visiting our Website. Alternatively,  you may browse the Website using your browser’s anonymous usage setting (called ‘Incognito’ in Chrome, ‘InPrivate’ for Internet Explorer, ‘Private browsing’ in Firefox and Safari etc.)

It is important that your browser is set to accept these cookies otherwise you will not be able to enjoy the site fully. The cookies stored on your web browser do not contain any personal information and are encrypted, which means only the Saga Investment Services server can read them.

3 Types of cookies we use

Session cookies

We use session cookies to remember your log in details for you and what you’ve put in the basket.

These we deem strictly necessary to the working of the website. If these are disabled then various functionality on the site will be broken. More information on session cookies and what they are used for can be found at:

Persistent cookies

These are used for site analytics and performance. User data is not collected with these cookies.

Third party cookies

We also allow certain third party cookies, such as Google, to use analytical and temporary tracking cookies on our website to log the areas of the site that are visited most frequently and to track our own advertising. This information is used to enhance the content of our website, make your use of the website easier and to aid us in, and inform us of, the success of our own advertising elsewhere on the internet.

4 What cookies are set?

We use the following cookies on the website:

Source of cookie

Cookie name

Purpose, characteristics and privacy

Google analytics

_ga, _gat

This allows us to understand how the site is being used in order to improve the user experience. You can find out more about Google’s position on privacy as regards its analytics service by clicking here

Zopim live chat


Zopim is used to enable us to provide real-time customer support via our website. These cookies collect information on what page you are currently viewing and manage page loading resources.

Saga Investment Services


This cookie is used to set a unique number that is used to allow us to understand how visitors use the Saga Investment Services website. No personally identifiable information is collected by this cookie.


_one, _one_

This cookie allows us to uniquely identify visitors and to determine the duration of time spent on our site and the way in which our site was reached and used. No personal information is stored










5 Deleting your cookies

To remove or prevent cookies being stored on your computer in the future, please refer to your internet browsers instructions, or to opt out of being tracked by Google Analytics across all websites please visit: For more information on how to delete cookies please visit: